Introduction

The Code of Marketing Practices, established by the IRPMA, is to provide guidance for the proper conduct in the marketing of medicinal products and to serve as the basis for self-discipline within the Industry. The IRPMA Code of Marketing Practices (the “IRPMA Code”) based on the IFPMA Code of Pharmaceutical Marketing Practices 2007 version sets forth standards for the ethical promotion of pharmaceutical products to healthcare professionals, and for member companies’ interactions with them. This code is effective from January 1st, 2007, and administered by the Board of Directors and Supervisors and the Code of Marketing Practices Committee of IRPMA.

Acceptance and observance of this Code is mandatory for membership with IRPMA, distributors, commissioned agents or representatives acting on behalf of any IRPMA company. This Code should be a part of the standard operation procedure and internal education courses of IRPMA member companies.


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